Google Sites is a powerful and easy-to-use website builder perfect for portfolios, project pages, small business sites, and internal team pages. While the default domain for Google Sites uses a sites.google.com
address, you can boost your brand and credibility by adding a custom domain (like www.yourdomain.com
) to your site.
In this guide, you’ll learn how to connect a custom domain to Google Sites—step-by-step—with everything from domain verification to DNS settings.
📌 Why Use a Custom Domain for Google Sites?
Here are a few strong reasons to use your own domain with Google Sites:
- Brand credibility – Visitors trust branded URLs more than generic ones.
- Professionalism – A custom domain shows that you take your project or business seriously.
- Better marketing & SEO – Clean, keyword-friendly URLs help in search rankings and brand recall.
🔧 Prerequisites Before You Begin
Before you connect your custom domain to Google Sites, make sure:
- You have a published Google Site (new Google Sites, not classic).
- You own a custom domain name (from registrars like Google Domains, GoDaddy, Namecheap, etc.).
- You have access to Google Workspace or a personal Google Account.
- You can access your domain’s DNS settings from your domain registrar.
🧭 Step-by-Step: How to Add a Custom Domain to Google Sites
🔹 Step 1: Publish Your Google Site
-
Open your site in Google Sites.
-
Click on the "Publish" button (top right).
-
Choose a unique site name (this can be temporary).
-
Click "Publish" again to finalize.
🔹 Step 2: Open Google Domains or Your Domain Registrar
If you bought your domain via Google Domains, the process is streamlined.
- Visit Google Domains and log in with the same Google Account.
- If you used another registrar (like GoDaddy), log in to that platform and navigate to the DNS management settings.
🔹 Step 3: Connect Your Domain in Google Sites
-
Go back to your Google Site editor.
-
Click the Settings (gear icon) > Custom domains > Start setup.
-
Choose "Use a domain from a third party" or "Use a domain from Google Domains", depending on where you registered your domain.
🔹 Step 4: Verify Domain Ownership (If Not on Google Domains)
If your domain is from another registrar, you’ll need to verify ownership:
-
Google will ask you to verify ownership via the Search Console.
-
Choose the domain property and follow the instructions to add a TXT record to your DNS.
-
Go to your domain registrar and add the TXT record provided by Google.
-
Wait for DNS propagation (usually within minutes to a few hours), then return to the Search Console and click “Verify.”
🔹 Step 5: Update DNS Records
Google will now ask you to update your domain’s DNS settings:
-
Add a CNAME record pointing
www
toghs.googlehosted.com
. -
(Optional) Set up redirects for non-www to www (your registrar may offer this feature).
-
Save changes.
👉 If you're using Google Domains, these records can often be added automatically.
🔹 Step 6: Finalize Connection in Google Sites
-
Return to your Google Site settings > Custom domains.
-
Enter your full custom domain (e.g.,
www.example.com
) and click Next. -
Google will check the DNS records. If everything is correct, you’ll see a success message.
-
Click Done to connect the domain.
✅ Pro Tips for Google Sites with Custom Domain
- Always use HTTPS – Google Sites supports SSL automatically when you connect a domain.
- Mobile optimization – Google Sites are responsive by default, but test your site on different devices.
- Use Google Analytics – You can integrate analytics to track visitors.
- Redirect non-www to www – This ensures all users land on the correct site version.
❓ Common Issues & Troubleshooting
Issue | Fix |
---|---|
Domain not verifying | Double-check TXT record and wait for DNS propagation |
CNAME error | Ensure the record is exactly www -> ghs.googlehosted.com |
Site not loading | Make sure the domain is published in Google Sites and DNS is set correctly |
Redirect from non-www not working | Use your domain registrar's redirect settings |
🔍 SEO Tip: Optimize Your Google Site After Domain Setup
Once your domain is connected, improve SEO by:
- Writing unique, keyword-rich content
- Adding descriptive page titles and meta descriptions
- Using clean, readable URLs
- Linking your site with Google Search Console and submitting a sitemap
📝 Final Thoughts
Adding a custom domain to your Google Site is one of the best ways to present a professional and branded presence online. Whether you're building a personal portfolio, business site, or a resource hub, this guide should get you connected quickly and reliably.
If you're stuck at any point, Google's support documentation and your domain registrar’s help center can provide further assistance.
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